Superbowl 46 Advertisement Turnout

I’m sure like many people (173 million people estimated to view), you watched the Superbowl tonight, if only for the advertisements.  The big game was exciting towards the end, and I was excited the the Giants won (or was it that the Patriots lost?)  But the real losers this year were the advertisments. Advertisements were attempting to be social, but still haven’t got there yet.  … [Read more...]

The Superbowl and Social Media

This is going to be a big year for social media and the Superbowl.  There are going to be many people updating statuses about the game, using Twitter and Facebook (and maybe Google+).  Even bigger will be people’s responses to commercials and brands.  Smart companies will use hashtags on their commercials, to encourage a directed conversation via social media.  Good companies … [Read more...]

Being a leader and the use of social media

It has become a norm of society to post exactly what we feel and exactly what we are thinking as our Facebook, Twitter, or other social media websites.  While many of these thoughts are generally okay to post, it might not be in your best interest to post your disappointments online, as it makes you look like a negative individual, and makes people less likely to take your side in the future. … [Read more...]

2011 Taxes and Social media

It is now tax season, and many people are turning to Social Media for reviews on the best tax programs and tax preparation services.  Interestingly, I do not see many tax services taking advantage of social media to market their products.  With so many companies trying to be heard, I am very surprised that H&R Block and Intuit’s Turbotax are not leveraging trending topics on Twitter. … [Read more...]

Twitter Social Media Tools #1

I decided that I am starting a column based on the tools that I currently use to help make Twitter more automated and maximize time spent.  The first tool I am going to write about is  I use Just Unfollow on EZ Local Savings as well as my personal Twitter.  I also used Just Unfollow when I worked for Mosaic Sales Solutions on the Dell University account. Just … [Read more...]

Newt Gingrich won South Carolina, Mitt Romney winning Social Media

It’s super interesting to me that Newt Gingrich won the South Carolina vote.  I thought that Mitt Romney was going to win New Hampshire, South Carolina, and Florida, which would have won him the nomination.  Mitt Romney, however, is still winning if you take a look at the social media influence. ZDNet provides the following analysis of the GOP’s Social Media: Facebook User … [Read more...]

Forget SOPA and PIPA, reality TV causes piracy

It’s interesting to me that today, SOPA and PIPA were finally destroyed (at least for this year).  It’s great that SOPA and PIPA are now dead, but is piracy truly a problem?  Is there something that is destroying jobs and Hollywood in general?  I believe there is, and the main cause is reality television. Think about this: Reality TV has to be costing a lot of people jobs, because … [Read more...]

What is social media? 2012 Edition

All too often, people are thinking that social media is just Facebook and Twitter.  Social media is a lot more than just updating statuses, and I will post what social media is evolving into in 2012.  Social media will be an ever evolving concept, but these are some good guidelines to focus on. Social Media is a way to meet the following needs. Communications: You are able to update … [Read more...]

Make money online selling your goods or services

My girlfriend’s roommate, Christine, has started an Etsy store to market her handmade goods. This started to get me thinking about how easy it is to make money off of small goods online, specifically specialty services and goods.  As a sidenote, Christine makes some pretty great things, so please check out her Facebook Page and her Etsy page. If you are talented at crafts, you should … [Read more...]

Job Hunting with Social Media in 2012

The internet has many opportunities as a venue for job searches.  In fact, there are so many opportunities that it’s hard to search through the millions of websites that offer jobs.  I am going to recommend the best strategy for job searching in 2012, and finding your dream job via social media. The first thing you need to do is create your Linkedin account.  Linkedin offers … [Read more...]