EXPERIENCE
ArtsPromo, Social Media Specialist; Shutesbury, MA; September 2013 to present
- Produce content/media optimized for viral sharing for nationally recognized recording artists
- Analyze digital media insights to determine efficacy of social campaigns
- Create targeted Facebook campaigns to drive conversions of client’s brand
- Use “Dark Posts,” CPM, CPC, Optimized CPM, and targeted posts
- Leverage email lists (Constant Contact, Mailchimp) to drive sales of client’s products
- Manage new media accounts (Instagram, Vine, Snapchat) for artists
University of Massachusetts Amherst, Visiting Research Scholars; Amherst, MA; Summer 2013
- Performed DNA extraction process including PCR and Gel Electrophoresis
- Interpreted Gels to support research goals
- Studied Pollen Biology of Arabidopsis and Tobacco plants
- Work included transformations by dipping, GUS assays, leaf disc transformations, and pollen collection
- Generated lesson plans to teach students about Pollen Biology
- Publicized work through digital media platforms (Twitter, Facebook, WordPress)
Pioneer Valley Regional School, Public Relations Coordinator; Northfield, MA; August 2012 to present
- Createdand instituted school social mediapages
- Wrote press releases for school related events
- Guided outreach of school activities with local media outlets
Pioneer Valley Regional School, Science Teacher; Northfield, MA; August 2011 to present
- Teach five sections of Introduction to Biology catering to about 100 student’s needs
- Worked on Instruction Committee for NEASC accreditation reviewing school wide instruction practices
- Instituted Social Media presence for classroom
- Piloted and wrote training materials for Google Apps for Education
Boston University, Visiting Scholar; Boston, MA; July 2012 to May 2013
- Facilitated Outreach program for BUSAT, Boston University’s Satellite Initiative
- Performed lithography in a class-100 clean room
- Other responsibilities included soldering and Basic Arduino Programming
- Created Digital Media to expand reach to a broad audience
- Launched weather balloon to 94,000 feet with components assembled from labwork
EZ Local Savings, Director of Social Media; Sunderland, MA; July 2011 to April 2012
- Developed corporate and regional social media strategies
- Digitized training materials and monitored progress of new hires
- Expanded communication and training among 4 counties
- Instituted a coupon and sweepstakes program to reward social clients
- Monitored social media pages to interact with fans and create social dialogue
Downtown Custom Printwear, Director of Marketing; Amherst, MA; January 2011 to January 2012
- Initiated campus-wide social media campaign that increased revenue from campus over 100%
- Revised training materials & on-boarding process to be used with over 2 dozen students during the 2011-2012 Internship Program
- Managed company branding efforts on UMass Amherst campus and reported directly to company owner
Mohawk Regional High School, Student Teaching and Clinical Teaching; Shelburne Falls, MA; August 2010 to June 2011
- Taught for full 180 days of 2010-2011 school year in the Bridges to the Future Immersion Program
- Integrated technology use by using Social Media in the classroom to further engage students in learning experiences
- Facilitated “The Breakfast Club” to reduce bullying when students arrive prior to classroom learning time
Mosaic Sales Solutions, Dell University Student Manager; Amherst, MA; September 2008 to February 2011
- Received Recognition: Dell Representative of the Month, July 2010, April 2010, October 2009
- Managed 20 student workers in 9 different states in the Northeast geographic region of the United States
- Presented and analyzed results with Dell via conference calls and digital formats to drive revenue
- Trained new representatives in effective use of social media with training materials provided by myself
- Leveraged 71,853 Twitter Followers and 14,188 Facebook Fans to drive sales of Dell products and services
- Supervised promotional events on area campuses to promote the Dell University Segment
Academy at Swift River, Long Term Substitute; Cummington, MA; Summer 2010
- Taught 3 sections of Biology, including introductory, intermediate, and advanced.
- Engaged students in introductory Chemistry, through beginner experiments
- Ensured every student’s needs were met by differentiating instruction, particularly through IEP and 504 plans
Granby High School, TEAMS Tutoring; Granby, MA; January 2010- May 2010 & January 2009- May 2009
- Teacher Assistant for Spring 2010 Semester, Student in Class Spring 2009 Semester
- Tutored special education students in heterogeneous classroom
- Reviewed students learning goals to determine appropriate learning outcomes
EDUCATION & CREDENTIALS
New Jersey Department of Education; Teacher Certification; New Jersey; April 2014
- 2210- Teacher of Biological Science- Standard Certificate- License #939835
University of Massachusetts; Master’s of Education, Biology; Amherst, MA; May 2011
- GPA 4.0
- Licensed in Middle and High School Biology, Certification awarded July 2011-License # ****454525
University of Massachusetts; Dual Bachelors of Science Degrees, Biology and Psychology; Amherst, MA; May 2010
- Graduated Magna Cum Laude, GPA 3.59
- Member of Commonwealth Honors College
- Student Graduation Speaker, Commonwealth Honors College, May 2010
- STEM Noyce Scholarship Recipient, Fall 2008 and Spring 2009
- Presenter, Massachusetts Undergraduate Research Conference, Spring 2010
- Thesis: Impact of Technology on Low Socioeconomic Environment
- Psi Chi Psychology Honor Society; Inducted Spring 2008
LEADERSHIP AND INVOLVEMENT
NSTA New Science Teacher Academy Fellow, The Dow Chemical Company; September 2013 to present
- Selected from over 1200 applicants to receive additional mentorship
9th and 10th grade Teacher Leader, Pioneer Valley Regional School; Northfield, MA; August 2013 to present
- Oversee implementation of electronic portfolios
- All 15 9th and 10th grade teachers directly report progress
Class of 2015 Advisor, Pioneer Valley Regional School; Northfield, MA; August 2011 to present
- Supervised Class activities/class sponsored events
- Fundraised $14,000 in three years
- Created community connections and partnerships with school.
National Junior Honor Society Advisor, Pioneer Valley Regional School; Northfield, MA; August 2013 to present
Assistant Band Director, Pioneer Valley Regional School; Northfield, MA; August 2012 to Present
- Choreographed show to perform at Boston Celtics Halftime show on January11th,2013
- Chaperoned Field Trip to Nashville, TN
Saturday Science and Engineering Seminar Participant; UMass Amherst; Spring 2013
Technology Committee, Pioneer Valley Regional School; 2013 to Present
Member of Instruction Committee for NEASC Accreditation;Pioneer Valley Regional School, 2011-2013
ElectronicPortfolioCommittee,PioneerValleyRegionalSchool; Northfield,MA;January 2012 to Present
School of Education Guest Lecturer,University of Massachusetts; Amherst,MA; Spring 2012
University of Massachusetts Minuteman Marching Band and Hoop Band Ensembles, Member; Amherst, MA; 2006-2010
- Equipment Manger, 2008-2010
Ways to Connect with Jay: